Not too long ago, a few elite media giants controlled all the information we received. If we wanted current news, we had to go through big outlets like NBC, ABC, CBS, AM/FM radio or big print-media like Timeand Newsweek.
Fast forward to today. When was the last time you rushed to your local newspaper to catch up on the latest news and world events? I’m going to guess it’s been more than 10 years. Our daily news is now accessible on our smartphones, which have become media-creation devices and knowledge hubs rather than mere communication tools.
Today, the former kings of the media mountain have slid down the steep hill of obsolescence. The new media giants are Instagram, LinkedIn, Facebook, Twitter, YouTube, and others. And unlike the old media, anyone can create content and be featured on today’s channels. With enough hard work and passion, any business can gain a profitable fan base and any individual can become an influencer.
If you’re new to social media marketing, consider this your primer on the topic. Here are five tips you can take to dominate social media in the professional cleaning industry.
If you feel overwhelmed about diving into the world of social media, take heart. Your nervousness is a sign that you understand the commitment and work involved. Yes, the digital landscape is vast, and it can be intimidating. But the good news is that your competitors are just as intimidated as you are. With some patience and an open mind, it won’t be long before your business will reach new levels of success and competitiveness. This information was first seen on www.ISSA.com